The Tale of Two Lemonade Stands: Branding 101
The Tale of Two Lemonade Stands: Branding 101 Lemonade Stand A: The Zesty Kids Imagine you’re driving down your street on a sunny afternoon. You spot some kids selling lemonade. They have a bright, colorful sign that reads, “Squeeze the Day Lemonade!” The stand is decked out with balloons and streamers. The kids are waving […]
